Mahindra Navistar Launches 2 New Heavy Trucks

 Mahindra Navistar has  been making good inroads in the Indian CV segment and with the recent launch of  two new heavy trucks; the company is now a full range CV player in the  market.

Mahindra Navistar  announced a promising line up of commercial vehicles at the Auto Expo in 2010.  This news was followed by the company commencing production on the 25 tonner, MN  25 and the 31 tonner MN 31 late last year. As part of their growth strategy and  continues impetus to the market, Mahindra Navistar have now launched two new  vehicles, which not only expands their product reach but also opens new avenues  in terms of catering to different CV segments.

The first product is the MN 25 Tipper, which is a 25 tonne tipper that is  well suited for mining work as well as in construction applications. Priced at  Rs. 23.26 lakh, the tipper is great value for money and allows the owner to  start business from day one.  At the other end of the spectrum, Mahindra  Navistar has rolled out a 40 tonne tractor trailer, the MN40.  The MN40 has long  range hauling applications and promises a great turn around time for the end  user. Priced at Rs 19.93 lakh for the tractor, Mahindra Navistar is looking at  taking on the likes of Tata and Eicher that also boast of similar capacity  tractors.

Apart from this, Mahindra Navistar intends on opening 100 dealerships over  the next two years and the company has already commissioned 220 service points  across the country. For added service, Mahindra Navistar has started a 24 hour  call center called ‘NOW’, which will has  multilingual experts available to  address issues and help enhance quick turn around time as well.

Speaking about the trucks, Rakesh Kalra, Managing Director, Mahindra Navistar  Automotives Ltd., adds that the new vehicles further strengthen the Mahindra  Navistar range as well as offer an affordable option to fleet owners. The  vehicles promise to be comfortable, powerful and extremely rugged.

With the addition of these two new trucks, Mahindra Navistar has become a  full range CV player. The focus is to enhance service infrastructure as well as  sales outlets. By the end of March 2011, 45 new dealers will commence  operations. With a promising future, Mahindra Navistar intends on playing a much  bigger role in the CV segment in the coming years.

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Posted in: Heavy Trucks,Mahindra,Mahindra Trucks,Truck Launch

Mahindra Launches the Xylo 'Celebration Edition'

In order to commemorate the Xylo's second anniversary in the market, Mahindra and Mahindra have now introduced a 'Celebration Edition'.

Ever the since the Mahindra Xylo made its market debut in January 2009, it has managed to garner up rather decent sales numbers thanks to it being a great value for money proposition. In fact it also won the coveted ET ZigWheels MUV of the Year Award, and has lived up to being a rugged people's carrier with elan. Now, having completed two years in the market, Mahindra has taken the lead in offering a 'Celebration Edition' which, according to the company, is a luxury version of this bestselling MUV. Mahindra will only roll out 1000 units of this variant in order to keep with its exclusivity.

The Celebration Edition is available in a special Walnut Brown paint job and specially designed body graphics that are limited only to this edition. Mahindra has also placed a specially designed crest emblem on various places on the vehicle in order to mark it as different from the rest of the Xylo variants available in the market. The other exterior enhancements include the blue vision lamps and ski rack on the roof.

Inside the limited edition variant, you will find a center bezel finished in high gloss. The arm rests, door trims and gear knob insert have also been crafted to look more up market. Adding to this is the generous use of leather on the upholstery which boasts of a perforated finish and saddle stitch for durability.

In terms of utility, the Xylo Celebration Edition comes fitted with a special inverter that allows the user to plug in a 3-pin plug and use devices such as lap tops, phone chargers and other small appliances with reasonable ease.

Apart  from this, The Celebration Edition also comes fitted will all the gizmos, safety devices and seat folding wizardry available on the E8 variant. Priced at Rs.9.06 lakh (Ex-showroom Delhi), the Celebration Edition is definitely worth considering if you happen to be in the market for a decent MUV.

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Posted in: Mahindra,Xylo,Xylo Celebration Edition